RAG fundraising
Every weekend hundreds of students squash themselves into sweaty minibuses and travel around the country to shake buckets for charity. GEMMA WARE discovers that despite their increasing debt and reputation for laziness, students can make very good and professional fundraisers
Students are not obvious targets for fundraisers. With bank balances consistently in the red, addresses that change every academic year, and friends with little money to offer
them in sponsorship, they aren’t high on the prospect list. Some face-to-face suppliers have even gone so far as to tell their staff not to sign up students they happen to stop on the street. Yet when the tables are turned and it is students doing the ask, charities are only too keen to get them on board."
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